Transmutation.

At the intersection of human truth and technological possibility lies the opportunity for meaningful transformation. My work focuses on this critical juncture—turning deep behavioral insights into solutions that create sustainable value for both users and businesses.

With over 15 years of experience driving $2B+ in growth through human-centered product innovation, I've developed a precise approach that balances thorough understanding with practical action. The breakthrough happens when behavioral science meets product development expertise—when patterns suddenly become clear and solutions emerge that address root causes, not just symptoms.

I partner with organizations to bridge the gap between academic insight and product reality, ensuring you're solving the right problems while building momentum through strategic implementation.

Here’s how we can work together:

  • A rapid transformation of complexity into clarity. When teams are stuck in analysis paralysis or pursuing too many priorities, this focused engagement cuts through the noise to identify core opportunities that others have missed.

    Through strategic problem definition, we'll quickly identify where your resources should be directed, building momentum through well-chosen areas of focus. Perfect for organizations seeking to accelerate progress by ensuring they're targeting the right problems.

    Deliverables: Executive summary of strategic focus areas, opportunity prioritization matrix, and recommended quick wins that create immediate value while laying groundwork for deeper transformation.

  • A comprehensive analysis of human patterns and business realities. This process bridges deep understanding and actionable strategy, ideal for organizations caught between competing priorities or struggling to find meaningful differentiation.

    By combining behavioral science with market realities, we'll transform insights into a clear strategic roadmap, aligning stakeholders around the most valuable opportunities for both users and the business.

    Deliverables: User journey map with friction points, behavioral research synthesis, prioritized opportunity areas, and a strategic implementation roadmap.

  • A collaborative development of insights into concrete solutions. This partnership creates solutions firmly grounded in both behavioral science and business viability, essential for teams who've invested significantly but aren't seeing expected results.

    Through rapid prototyping and validation, we'll shape technology with human intent and business purpose, crafting experiences that delight users while delivering measurable growth.

    Deliverables: Rapid prototype iterations, user testing findings & recommendations, implementation guidance, and knowledge transfer to ensure lasting capability.

  • A comprehensive transformation partnership combining ongoing strategic evolution with continuous value delivery. For organizations ready to transform how they identify and solve human problems at scale.

    Together, we'll create future-ready solutions with sustainable value, balancing immediate wins with transformative change. I'll help you navigate the delicate balance between user needs, business objectives, and technological possibility, creating solutions that don't just work, but create lasting value.

    Deliverables: Capability building workshops, monthly strategy evolution reports, innovation process documentation, and a self-sustaining cycle of insight and innovation.

It all starts with a conversation.

The best way to figure out if we're a good fit is to have a real discussion about your challenges and aspirations. No pitch decks or formal presentations (unless you're into that sort of thing) – just an honest conversation about how we might work together to create something meaningful.